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1. Campaign StructureTo get started, click on the Campaigns module in the navigation bar on the left side. This will take you to the All Campaigns page, where all your campaigns are displayed as visually appealing cards.To create a new campaign, click on the N...

Building a new creativeTo set up a new creative, click the 'New Creative' button, which is available globally on the Adctv platform. This will open the 'New Creative' pop-up window. 1. You will see a list of available Ad Types—select the one that best suits y...

The Components (Interactive Widgets) panel is accessible from the top toolbar. Getting started is easy—simply drag and drop any component from the list onto your canvas based on the needs of the creative you’re building.Below is the list of widgets available w...

To get started, click on the Campaigns module in the navigation bar on the left side. This will take you to the All Campaigns page, where all your campaigns are displayed as visually appealing cards.To create a new campaign, click on the New Campaign button. E...

Adding a New Creative to a CampaignTo add a new creative to a campaign, click the "Add Creative" button.This will open the New Creative modal, where you can enter the required creative details. Campaign information will be auto-filled.Select the Ad Type – Choo...

How to Assign A Creative to Multiple PlacementsWhat is a Placement? Placements is a new creative management method within Adctv allowing for a more granular view of different creatives in campaigns. Each creative setup will by default be assigned against a Pla...

Adctv is a creative management platform designed to help advertisers build CTV, Rich Media Display, and Video ads with a strong focus on user engagement.The output from Adctv Studio is an ad tag that can be seamlessly implemented across various media partners,...

The timeline provides a visual interface for organising and controlling how elements appear, move, and interact in an animation. It has three main sections: the Header, which includes tools like the timer, zoom, and playback toggles; the Timeline Elements pane...

 Adctv offers a collection of built-in templates for both Rich Media Display and Connected TV (CTV) ad formats. If starting from a blank canvas feels complex or time-consuming, you can simply select a pre-designed template that suits your creative needs, custo...

The BrandKit module allows you to seamlessly store and manage assets for multiple brands in one place.Share your Brand Kit with collaborators through a unique link, giving them access to view or upload brand assets as needed. Easily upload logos, define color ...

You can select and group multiple components to create a custom layout. Once created, the layout can be named, saved, and reused anytime.This is particularly helpful for building reusable sections—such as headers or footers—that you can easily insert into your...

To view analytics for a Campaign:Navigate to the ‘Campaigns’ module and click the Analytics icon for the desired campaign. You’ll see a campaign summary along with individual creative analytics displayed on each creative card. The default date range for which ...

For detailed analytics on a specific creative, either: Click directly on the creative summary card on the campaign analytics page, which will take you to the Creative Analytics page, orOpen the campaign and navigate to the analytics page from the selected crea...

To view analytics at the Placement level:Go to the Placements panel and click the Analytics icon for the placement. This will take you to the Placement Analytics page of that placement. Alternatively, you can click View Placements on the creative card to see a...

This document explains how to define variables inside INS tags and VAST tags, and how these variables are accessed inside your custom methods.It also includes syntax, examples, naming conventions, usage flow, and best practices.1. OverviewVariables allow you t...