Product Guide
Getting Started
1. Getting Started1.1 IntroductionOverview of the Adctv Creative BuilderSupported platforms (Desk...
Introduction
Account Setup
Interface Overview
Creative Builder Fundamentals
Project Set Up
Building a new creativeTo set up a new creative, click the 'New Creative' button, which is availa...
Working with Components
The Components (Interactive Widgets) panel is accessible from the top toolbar. Getting started is...
Design Tools
Building Ads from Adctv Templates
Adctv offers a collection of built-in templates for both Rich Media Display and Connected TV (CT...
Brand Kits
The BrandKit module allows you to seamlessly store and manage assets for multiple brands in one p...
Layouts
You can select and group multiple components to create a custom layout. Once created, the layout ...
Animation and Interactivity
Campaign Management
Campaign Structure
To get started, click on the Campaigns module in the navigation bar on the left side. This will t...
Creative Management
Adding a New Creative to a CampaignTo add a new creative to a campaign, click the "Add Creative" ...
Placement Management
How to Assign A Creative to Multiple PlacementsWhat is a Placement? Placements is a new creative ...
Tags and Implementation
Adctv is a creative management platform designed to help advertisers build CTV, Rich Media Displa...
Analytics and Reporting
Campaign Analytics
To view analytics for a Campaign:Navigate to the ‘Campaigns’ module and click the Analytics icon ...
Creative Analytics
For detailed analytics on a specific creative, either: Click directly on the creative summary car...
Placement Analytics
To view analytics at the Placement level:Go to the Placements panel and click the Analytics icon ...